For growers

Industry Resources and Levy Information
Our vision is for a profitable papaya industry, consistently delivering high quality fruit which exceeds consumers' expectations.
Supplying Australian consumers with high-quality Papaya, while delivering a good return on investment for growers and using environmentally sustainable production systems. The industry values the benefits of united activities such as R&D and marketing and encourages grower participation.
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Fresh Papaya/Pawpaw Overview

except from the 2021/2022 Australian Horticulture Statistics Handbook

Total Production

million
$ 0

16,772t produced and valued at $35.4M with 2% sent to be processed.

Retail vs Foodservice

retail
0 %

vs 21% Foodservice.

The wholesale value of the fresh supply was $41.6M.

Consumer Metrics

18%

18% of Australian households purchased papaya/pawpaw, buying an average of 900g per shopping trip.

Per Capita

0.64kg

in 2021/22 based on the volume supplied.

Your levy and how it's used

for R&D and Marketing

PAPAYA LEVY FUNDS

Hort Innovation manages the papaya levy funds directed to research and development (R&D) and marketing.

In 2021/22 a total of $334,551 of papaya levies were collected by the Government and passed on to Hort Innovation for investment.

The grower-raised statutory papaya R&D levy is set at one cent per kilogram for fresh fruit and 0.25 cents per kilogram for processing fruit. The marketing levy is set at one cent per kilogram for fresh fruit.

R&D Levy

PAPAYA STRATEGIC INVESTMENT PLAN (SIP)

The Papaya Strategic Investment Plan 2022-26 (SIP) has been developed to guide investment in the priority areas identified and agreed by the industry.
The SIP lists four desired outcomes for the papaya industry from levy investment over the next five years:

1. Demand creation: Demand creation supports the Australian papaya industry to develop existing and future domestic markets

2. Industry supply, productivity, and sustainability: The Australian papaya industry has increased profitability, efficiency, and sustainability through innovative R&D, sustainable BMPs and varieties

3. Extension and capability: Improved capability and an innovative culture in the Australian papaya industry maximises investments in productivity and demand

4. Business insights: The Australian papaya industry is more profitable through informed decision-making using consumer knowledge and tracking, production statistics and benchmarking and independent reviews

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Industry Resources

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Annual Reports

Our Annual Reports provide a snapshot of the activities and achievements that drove value and outcomes for the nation’s horticulture sector.

Marketing Updates

PR and Social Media Marketing Update

Papaya SIP's

Our strategic investment plans provide a roadmap to guide Hort Innovation’s investment of papaya industry levies and Australian Government contributions, ensuring investment decisions are aligned with industry priorities.

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